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Improving Staff Motivation
You got into business because you love interviewing people right? Wrong. Most private practice owners admit that hiring is one […]
Top 10 Ways to Provide a Better Patient Experience
In private practice, we know that a good patient experience increases patient retention and word-of-mouth referrals. However, achieving a good […]
How Likable Are You?
A trip to the doctor is a very personal experience for most people. Whether they have fears, insecurities or just […]
Improve Retail Sales Within Your Optometry Practice
Optometry is a unique field of medicine because it’s very clinical, but it’s also very commercial. It’s a delicate balance […]
Why Should I Care About Polarized Sunglasses?
What is Polarization and Why is it Important for Lenses? Often people see polarized lenses as an option, but more […]
The Importance of Eye Protection at Your Dental Office
When people go to the dentist, they are thinking about their teeth - not their eyes. As the doctor, you […]
Planning for the Busy Holiday Season at Your Optometry Practice
The holidays are busy for everyone, but not many people think about how busy life is for an optometry practice […]
Top Halloween Costume Ideas That Use Rollens Sunglasses
Halloween is upon us - and glasses are always a fun and easy accessory to add to a costume, especially […]
Top Ways to Improve Your Facebook Page
Facebook still remains one of the top social media outlets for private practices as patients head there to scope out […]
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